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Running a business is no easy task.

There are a lot of things that need to be done, on time. But do they? Some do, and some don’t.

How do you ensure that all your tasks are completed before the deadline?

By following an optimized process. When you zoom out, a business is an outcome of how all the business processes are working together. If all the processes are efficient, it’s all well. If your processes are inefficient, you’re basically wasting the time & effort of employees.

To make the most of business processes, leaders need to think about: business process optimization.

How to get started with it? How should you select the best tech stack to implement proper BPO strategies? We’ll take a look at it all in the blog below.

What is a business process?

A business process is the sequence of steps, activities, and tasks a company performs to produce a product or deliver a service.

What is a business process?
What is a business process?

Types of business processes

Business processes are broken down into three main types: operational, management, and support.

Operational processes are directly related to the delivery of a product or service. These include things like making a sale, shipping orders, and answering customer support tickets.

Management processes involve ensuring that your employees are doing their jobs correctly (and not just wasting their time). These include things like performance reviews, conducting training classes, and creating new positions within the company.

Employing a Business Process Management framework raises the success rate of a project by 70%.

Support processes provide essential services for the business itself (as opposed to its customers). They could be anything from HR paperwork all the way up to keeping track of employee benefits packages and payroll records.

When creating a new or revised strategy for your organization, it's essential to understand how each flow element impacts other functions and departments within your company.

For example, if you're working on upgrading one department's workflow but neglecting the impact it will have on another department – such as IT services – you could end up with an unsolvable problem down the road.

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What is business process optimization?

Business process optimization (BPO) is a strategy for transforming your company into one that's more efficient, effective, and profitable.

It involves identifying the processes that are central to your business and improving them to achieve better efficiency and effectiveness. In this way, it can lead to better customer service and more competitive prices—all things that make customers want to do more business with you over time.

Why do you need business process optimization?

Why business process optimization? The answer seems simple.

Competition is fierce. Your competitors are trying everything to become better and so should you. Business process optimization provides multiple benefits which can help you tackle competition with confidence.

Increase efficiency

Business process optimization can help you to reduce waste, improve quality and increase capacity.

Reduce costs

When your processes are optimized, you complete your tasks with as few resources as possible. This reduces the cost of production, distribution, support, and administration through process optimization can help you increase profitability without increasing prices or reducing quality standards.

Reduce errors

Process optimization methods like lean or six sigma seek to make your processes error-free by replacing manual efforts with intelligent automation or other measures.

Increase capacity

Optimizing your processes can increase employee efficiency. Business process optimization can identify bottlenecks of the business process and seek to reduce the wastage of resources on other parts of the process. Eg. Instead of using employees to sort documents, you can use document management systems to categorize documents.

Increase profitability

This goes without saying. Process optimization can help you to minimize costs while improving output levels, thus making your business processes more profitable.

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Benefits of Business Process Optimization

Business process optimization (BPO) streamlines your business processes by improving the adoption of modern technology to eliminate bottlenecks. Let’s take a look at the benefits delivered by using BPO strategies across your organization.

Mitigate Risks & Frauds

Improving your processes decreases the error risk, fraud risk, and regulatory violations. In addition, if you have fewer errors in place, you can focus your resources on areas where they are most needed.

Improve problem-solving capability

Good problem-solving skills are crucial to success. With efficient business process optimization, a company can During the optimization process, you may also discover new ways to solve problems faster and more efficiently which will lead to even better results.

Eg. Instead of paying invoices once every month after categorizing, analyzing and getting them approved, you can use an automated invoice processing platform to upload, process, categorize, approve and pay invoices.

Enhance compliance

Compliance is one of the most important aspects of a business. Not being in compliance with regulations can lead to hefty fines and other penalties that can seriously impact your bottom line. However, compliance isn’t always easy or inexpensive.

For example, if you’re an insurance company, you need to ensure your customer onboarding process has proper KYC and document verification procedures in place. For that, instead of manual processes, you can use an automated onboarding platform to maintain logs of all documents, store information in secure storage, and encrypt the incoming information to prevent data leaks.

Modernize Processes

Legacy companies use age-old processes which might not be the best. But just because “it’s working” doesn’t mean you should continue following it. Business process optimization can identify such processes and modernize them for better performance.

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5 Steps for optimizing business processes

Follow these five steps to begin process optimization in your business:

Identify/map it out

Before you can optimize your process, you need to know what the process is and how it works. This includes identifying its stages, steps, and milestones and the materials (or information) involved throughout each location. The more detail you have about each stage, the easier it will be for you to make changes, later on, to improve efficiency or reduce costs.

Once you’ve identified the process, map it out on paper and identify any bottlenecks or other areas that could be improved. By doing this, you can see whether there are any areas where too much work is being done or not enough.


The second step in process optimization is to rethink. This involves questioning the reason for your current processes and then making changes based on that reflection. For example, suppose you are currently using a specific method because it was standard practice at another company or because that’s how you have always done it. In that case, this is an example of a flawed mindset.

If you run a business, you make hundreds of decisions about allocating resources and what activities to focus on. Your goal should be to improve performance by making better decisions—and one way of doing this is through process optimization.


The next step is to analyze the process. In this phase, you need to determine exactly what activities are involved, who will perform them, and how they are performed. You also need to identify key performance indicators that indicate when a process has been completed successfully. Once you have placed your current operations and activities, you can start looking at ways of improving them.


Use a business process management system to automate processes that would otherwise be too complex for manual handling. (However, you may still choose to manage some of these processes manually.) For example, if you have several employees who need to approve expense reports before they're sent out for processing, create an approval workflow in which each employee's approval is required before continuing with the process. Everything happens automatically and can be tracked from start to finish.


Monitoring is an essential part of process optimization. Monitoring occurs during the process, so it’s not simply a post-mortem of what happened. Instead, it allows you to monitor and make changes on the fly, which can be very helpful in preventing mistakes from happening again. If your team is monitoring their workflows closely, they should be able to spot potential issues before they become problems for your company or customers.

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Nanonet for Business Process Optimization

Nanonets is an AI-based workflow automation software with in-built OCR software. Nanonets can automate any manual processes with no-code rule-based workflows in 15 minutes.

With more than 5000+ integrations, an easy-to-use interface & pre-trained models make it easy for you to digitize your manual processes. Nanonets provides 24x7 customer support, free trial, and complete migration assistance for all clients.

You can use Nanonets for :

And more. Any manual process that follows a set of rules, you can automate with Nanonets.

What’s stopping you from automating your business processes?

Switch to Nanonets and enjoy transparent pricing, easy-to-use UI, and 24x7 support.

Start your free trial or speak to our team.

How to choose the perfect software for process optimization?

The business process optimization software is a growing trend in digital marketing. It's a way to automate the process of improving client websites and landing pages, including how you structure them and what content you use. Optimization software helps businesses reach their target audience with less effort and lower costs than would otherwise be possible by automating this process.

Determine Your Needs

Before choosing the right software for your business, you need to understand your goals. For example, will you be using it for reporting purposes? Do you want to identify opportunities based on historical data? Or do you want to be able to make real-time changes based on live data? Once you have determined this, consider how much data can be processed at any given time and how long it takes for the software to generate reports.

Finally, think about how vital user-friendliness is for each piece of software. Some tools are easier than others and offer more features if they're not as user-friendly. For example, more straightforward tools may require more steps or manual intervention, while others will allow users to access a simple web interface without needing advanced technical abilities.

Create a Shortlist of Optimization Solutions

A shortlist of software vendors is a good place to start. You can find them by searching the web or asking your peers. When you're checking out their websites, look for the following:

  • A list of features and benefits that will meet your optimization needs
  • Pricing information
  • Licensing options, including cloud-based solutions (if applicable)
  • Customer support options

Understand the Time and Budget Required to Implement

Before you start your search for the perfect optimization software, you must understand how much time and budget will be required to implement the software. This means considering how much time it will take to get your staff up to speed on the new system and how long before you see tangible results from their work.

It’s also important to consider whether or not there are any additional costs associated with implementing an optimization solution. For example, some companies may require a dedicated server because they have high traffic volumes and complex algorithms they run every day.

Identify the Right Vendor

A good vendor offers a free trial and has a support model in place to help customers succeed. It's also crucial that you understand how much it will cost to use the software, as well as what future product roadmaps look like and if there are any plans for upgrades. This can be done by speaking with customer references or checking out reviews on third-party sites like G2 Crowd, Capterra, or TrustRadius, which provide detailed information about vendors' products and services.

Optimization software can be a powerful tool.

The optimization software is most effective for websites that are already performing well. It can help you to improve your existing SEO strategy by providing data and insights into how people find your website and where improvements can be made. It can be a powerful tool in your digital marketing arsenal, but it has some limitations. The optimization software is not necessarily the best choice for all websites, as it may be too complex or expensive for some businesses. It will also take time and effort to implement optimization successfully on your website.

Ultimately, you need to make the best decision for your business. If you’re a new company, knowing what kind of software will work best for you might be challenging. However, it’s essential to research and learn more about how each optimization tool can benefit your company before making any final decisions.

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If you wish to run a successful and lucrative business, you must understand and prioritize continuous improvement. To implement process improvement, you must evaluate your current performance, identify bottlenecks, and discover their causes. Then, collaborate with your teams to address challenges head-on and assess the outcomes.

By regularly analyzing the effectiveness of your processes, you will be able to eliminate roadblocks to success and empower your people to deliver higher results.


How to improve your business processes?

Streamlining an existing process's overall effectiveness entails recognizing and enhancing it. In other words, you're taking a process and coming up with a better approach to complete it.

Your company probably relies on many procedures, like monitoring purchase orders and approving trip requests every day. Each is essential for the health and operation of your company.

However, if they aren't updated or carried out manually, such procedures can become ineffective, costing money and wasting time.

The following seven stages are necessary to improve processes:

  • Pick a process to enhance & Outline the current procedure
  • Find bottlenecks and potential improvement areas
  • Draw a Layout of the Potential New Process
  • Process testing and revision
  • Implement & Monitor the New Process

Use Nanonets BPM software to eliminate manual processes. Save 90% time & 90% of your costs with a simple transition.